Kinetic Pricing Offers Self-Serve Pricing Research Platform for a Structured Alternative to Traditional Consulting

Kinetic Pricing recently announced the expansion of its self-serve pricing research software, a platform that combines four established market research methodologies. Providing dedicated scenario-modeling workspace tools, the release expands access to structured pricing evidence for B2B and B2C organizations preparing to launch products, modify tariffs, or structure feature packaging.

Founded by Greg Curtin, a go-to-market consultant with more than a decade of experience leading custom commercial engagements involving six-figure contracts, Kinetic Pricing transitions complex quantitative research methods into an accessible digital workflow.

Instead of requiring lengthy market surveys and research, the pricing research platform allows commercial teams to run standardized studies directly with their existing user base. It provides self-serve access to four specialized methodologies: Advanced Van Westendorp, Gabor-Granger, MaxDiff, and CBC Conjoint.

Advanced Van Westendorp identifies acceptable price ranges and optimal price points by evaluating buyer value perceptions. Gabor-Granger measures revenue-maximizing price thresholds by directly testing purchasing intent at incremental price steps.

MaxDiff measures relative preference across feature sets to assist product leaders with packaging hierarchy. CBC Conjoint models complex trade-offs by presenting respondents with varied combinations of features and price points to determine the relative importance of these attributes and the total value of the offer.

Unlike general predictive models or unverified tools, the pricing research software relies on deterministic, versioned analysis engines to process survey data. To prevent analytical hallucinations, automated AI components draft narrative summaries strictly from authorized data outputs, while system-level code continuously validates every figure against the underlying statistical calculations. This architecture provides transparent sample size indicators, explicit uncertainty metrics, and clear underlying evidence for all analytical findings.

“In many cases, founders still use evidence for product decisions and hiring, then make pricing decisions from instinct. We built Kinetic so a team can ask its own customers, inspect the math behind the recommendation, and keep the final decision tied to that evidence,” said Greg Curtin, founder of Kinetic Pricing.

For more information, visit https://kineticpricing.com.

Complementing the four primary research methods are Kinetic Pro and Kinetic Workspace. Kinetic Workspace serves as a centralized operational hub that links raw survey findings directly to financial scenario modeling, formal decision records, contextual rationale, and scheduled post-launch outcome reviews. This structural link allows product managers, growth executives, and pricing owners to maintain clear audit trails of commercial strategies over time.

“Many organizations need empirical pricing validation but lack the timeline or budget required for traditional advisory engagements. By standardizing quantitative methodologies, teams can collect direct customer feedback and evaluate empirical trade-offs in-house,” said Curtin.

Kinetic Pricing operates on a direct self-serve model designed for organizations with access to their own customer lists, subscriber bases, or user panels. Single-study options range from $149 to $499, while the Kinetic Pro subscription offers unlimited access to all four research methods for $99 per month or $990 annually following a 30-day trial.

A self-serve pricing research platform headquartered in Washington, DC, Kinetic Pricing provides B2B and B2C businesses with direct access to advanced quantitative research methodologies, including Advanced Van Westendorp, Gabor-Granger, MaxDiff, and CBC Conjoint. By combining deterministic analysis engines with Kinetic Workspace scenario-modeling tools, the platform helps founders, product leaders, and growth teams validate price points, structure feature packages, and document commercial decisions without relying on costly advisory consulting firms or speculative predictive algorithms.

About the Company:

Founded by go-to-market strategist Greg Curtin, Kinetic Pricing is a self-serve pricing research platform that equips B2B and B2C businesses with deterministic research tools, including Advanced Van Westendorp, Gabor-Granger, MaxDiff, and CBC Conjoint methods. Paired with Kinetic Workspace for scenario modeling, Kinetic Pricing enables product leaders and founders to evaluate feature packaging and validate optimal price points without relying on expensive traditional advisory consulting engagements.

Media Contact
Company Name: Kinetic Pricing
Contact Person: Greg Curtin, Founder
Email: Send Email
Address:1101 17th St NW
City: Washington
State: DC
Country: United States
Website: https://kineticpricing.com