San Diego, CA, August 27, 2026 — The SDCCU Poinsettia Bowl is scheduled to make its return to San Diego this December, signaling a comeback for the college football postseason game after a decade-long absence.

The announcement of the bowl game’s revival comes after a ten-year hiatus. Specific details regarding the participating teams, conferences, and the exact date in December were not immediately available. The game has historically been a fixture in San Diego’s sports landscape, and its return is anticipated by local stakeholders and college football fans.

The SDCCU Poinsettia Bowl has a history of showcasing teams from various conferences. The previous iteration of the game, before its hiatus, often featured matchups involving Mountain West Conference teams, though its alignment has varied over the years. The full scope of its renewed conference affiliations and selection criteria for participating teams is expected to be released as the event date approaches.

San Diego has previously hosted the Poinsettia Bowl from 2005 to 2016. The hiatus began after the 2016 game. The return of the bowl game is a significant development for the city, potentially bringing economic benefits through tourism and increased activity during the holiday season. Further information on ticketing, sponsorship beyond SDCCU, and event logistics is pending.


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